Shashi Tharoor Analyzed
By Techgirl

Twitter, on its official website, describes Indian Minister of State for Foreign Affairs, Shashi Tharoor, as one of its ‘Advocates’ in India.  Shashi Tharoor on his Twitter account describes himself as author, humanitarian, peacekeeper, columnist, former UN Under-Secretary General, now Minister of State for External Affairs, Govt of India.  To his credit, more than 500 thousand Twitter users follow Shashi’s Tweets. Shashi’s tweets are intelligent and engaging although he does not mind in using them to promote himself. 

Web Analytics Demystified, Inc. is one the world's premier consulting firm for web and digital analytics strategy. Its statistics are regularly quoted in New York Times, Cnet, Wall Street Journal, CNN and PBS.

Web Analytics Demystified runs software platform Twitalyzer which Twitterers use to  ‘track their use of Twitter over time, benchmarking themselves against other Twitter users, and helping to determine which social media strategies are working (and which are not.)’.  Twitalyzer is currently tracking about 350 thousand Twitterers.

If Web Analytics Demystified tool Twitalyzer is to be believed even though Shashi Tharoor’s followers have increased to 500 thousand, his overall influence has decreased by more than 10 percent.

On Dec 16, I used Twitalyzer to analyze Shashi Tharoor’s account.  The results (screen shot above) can be seen at this link.

According to Twitalyzer, of the 5 key Twitter influencers on Shashi Tharoor, 3 are powerful, successful women.  These women include highly regarded journalist Barkha Dutt, Tech super executive Padmasree and Delhi based super blogger Twilight Fairy.

Techgoss note:  Techgirl is a senior Tech journalist who reports on the IT, KPO and KPO Sectors for a leading media house.  In her spare time, she dabbles in satire in her blog http://techgirltalk.blogspot.com