LinkedIn Photo backdown
By Bala Shah

A couple of months ago, LinkedIn made a 6500 word change to its Terms of Service so that it could use your name and photos in their own Ads without getting your explicit permission.

As you can imagine, this was a public relations disaster in the making.

After a backlash, LinkedIn has backed down from misusing your photo because it says it wants to put ‘Members First’.  No photos and names will be used in future ads

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Most importantly, what we’ve learned now, is that, even though our members are happy to have their actions, such as recommendations, be viewable by their network as a public action, some of those same members may not be comfortable with the use of their names and photos associated with those actions used in ads served to their network.

So, we will be changing how these types of social ads look (Image above)

Trust is the foundation upon which the LinkedIn platform is built. We’ll continue to work hard to earn and maintain your trust, while delivering the most valuable and relevant experience we can.
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