Google+ down 60 pct
By Asha

Data Analytics Company Chitika has released a report on how Google’s invitation only social networking site Google+ saw a huge spike once it opened membership to everyone on Sept 20.

But it seems people only joined up to check out Google+ and then they returned to Facebook.

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Chitika Insights took a look at Google+ before and after it went public to see if the social network was living up to the hype. Reportedly, Google+ saw a surge in traffic of over 1200% due to the additional publicity, but the increased user base was only temporary, as was projected in an earlier insights post.

The data shows that, on the day of its public debut, Google+ traffic skyrocketed to peak levels. But, soon after, traffic fell by over 60% as it returned to its normal, underwhelming state. It would appear that although high levels of publicity were able to draw new traffic to Google+, few of them saw reason to stay.