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AppsFlyer Appoints India Manager
By Pulkit Sharma

AppsFlyer, a leading mobile marketing attribution analytics platform, has appointed Sanjay Trisal as Country Manager, India. Sanjay joins from InMobi, where he was head of sales for Latin America. His prior experience includes stints with bluechip companies like Ingram Micro, Dell Computers and Ramco Systems where he had a successful track record with existing and new clients.

Commenting on his appointment at AppsFlyer, Sanjay Trisal, Country Manager, India said, “I am delighted to be part of a global company that is a market leader in mobile attribution analytics. With the Government’s Digital India program, emphasizing on universal access to mobile connectivity and e-commerce growth, times ahead promise to be exciting. I am bullish about this market and as pioneers in India we will always have the first mover advantage.”

In Sanjay’s current capacity, he will be responsible for building AppsFlyer's business in India across all verticals and domains. This includes acquiring more local customers, scaling up on existing clients and focusing on business growth through product, sales, support and technology while growing the team. The company plans to hire for other key roles in sales, marketing, customer success and technical support in India through rest of the year.

AppsFlyer has helped more than 5,000 customers - among them Samsung, Baidu, DeNA, Tencent, L'Oreal, Hipmunk and Macy’s - to make data-driven decisions that boost the lifetime value of their users and ultimately the ROI of their marketing activities

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