FB Olympics App
With just less than a month to go before the world’s biggest sporting event, India sports fans can showcase and share their support for their national athletes with ESPN STAR Sports’ launch of the “My Country, My Cheer” Facebook application. Launched today to welcome the countdown to the London 2012 Olympic Games, the application is hosted on Facebook, and enables visitors to post words of encouragement for their Olympic Games representatives.
In addition to providing a platform to cheer on the Olympians, the application also provides a detailed programme schedule for the lead up, and duration of the Games, to ensure that no sports fan misses any of their favourite athletes or Olympic Games moments!
Visitors to ESPN STAR Sports’ Facebook page are able to navigate to the “My Country, My Cheer” application, where they will land on their country page, which features a visual made up of ‘pixels’. There, they can pick one of the pixels from the visual on which they can post their well-wishes. From there, the pixel will display the user’s Facebook profile picture within the visual itself. Users can also share their cheers on their individual Facebook walls, invite their friends to participate, and also tweet about it.
Not only will the “My Country, My Cheer” application gives supporters the chance to show their support for their athletes and teams, they can also win exclusive ESPN STAR Sports London 2012 prizes for writing the most creative and passionate cheer. Official London 2012 premiums from ESPN STAR Sports include exclusive Games lapel pins, caps, t-shirts and more. Winners will be announced daily and will be notified via email.
As an official broadcaster of the London 2012 Olympic Games, ESPN STAR Sports, will offer more than 1,200 hours of Olympic Games coverage across three channels. This includes round-the-clock coverage on ESPN, STAR Sports and ESPN HD during the Games.